1-hour testing with my classmate as a start of the testing phase. I will try to test with target users I don’t know next time.

Content

  1. A comparative testing of three ideas to validate the big ideas.
  2. A usability testing of the wireframe prototype of idea 2 — synchronous online gigs, to validate the user flow.

User Info

Basic Info:

Musical Instrument Info:

  1. Which musical instrument you play: Ukulele
  2. What level: ☑️Beginner /Intermediate/Advanced
  3. Know friends who also are amateur musicians? No/ ☑️Yes

Comparative Testing

Insights:

  1. The user does think the asynchronous gig(idea 1) can bring her an exciting simulative co-play gig vibe for herself. And the…

After generating my final concept, I started to create user experience flow and move fast to design wireframes for testing to get feedback.

Overview

Onboarding & Homepage


After generating my final concept, I started to create user experience flow and move fast to design wireframes for testing to get feedback.


Narrow down to one concept by analyzing the pros and cons of each idea using the experience principles defined as the criteria.

1. Asynchronous Online Gig Platform

✅Pros:

  • 👋Easy & Simple & Casual co-play process: The asynchronous gig format means players don’t need to gather together at the same time and in the same physical place for the co-play.

❌Cons:

  • 🎭🎉👏Engaging, with gig vibes: The asynchronous gig format means players are not truly live co-playing with others. they don’t even need to know their partners. It’s definitely less engaging than live gigs. And it’s hard to invite the audience to participate in the asynchronous gigs, who are an essential part of increasing gig vibes.
  • 👍🎥Sharable & Memorable: As the co-play experience is less engaging than the live co-play, users…

It’s very exciting to conduct a one-person (myself) brainstorming jam to discover a couple of ideas.

1. Asynchronous Online Gig Platform

What is the co-play experience?

  • Before playing a piece of sheet music, user can add the recording layers shared by other players in this sheet music…

Context & Topic

User Research

The User Needs


Overall Persona:

Exploratory interview insights


Topic A: Build a better online musical instrument community for non-musician adults with musical instrument skills.

  • 45.3 million non-musician adults with musical instrument skills in the U.S.
Market Landscape

Topic B: Help elderly people better organize and manage their home storage space.


Frank Gong

Product/UX Designer | SVA IxD 21' | UX Design Intern at Logitech

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